Elizabeth Everson

About Elizabeth Everson

As VP of Marketing, I lead all things marketing, from lead generation, to product marketing, brand positioning, digital journeys, and support revenue growth for ResNav. My experience spans building high-performing marketing and sales teams, driving thought leadership, and creating scalable growth systems. I’m passionate about connecting marketing strategy directly to revenue outcomes — aligning brand, demand generation, and customer success into a unified growth engine.

Experience

1. Vice President of Marketing

   ResNav Solutions

   Oct 2025 — Present

   As VP of Marketing, I own all facets of marketing - brand, demand generation, partner enablement, and digital - while playing a hands-on role in shaping how ResNav tells its story, creates pipeline, and activates a growing ecosystem of payroll and HCM partners.

Education

• University of Wisconsin-Stevens Point

  Bachelor's degree, Business Administration/Marketing Emphasis

  1999 — 2003

Skills

• Microsoft Office
• Microedge - Fims (Crm)
• Information Resources
• Qualitative Research
• Quantitative Analytics
• Quantitative Research
• Survey Research
• P&L Analysis
• Segmentation
• Google Analytics
• Google Webmaster Tools
• Drupal
• Wordpress
• Weebly
• Website Creation
• Enterprise Software
• Event Management
• Project Management
• Advertising
• Leadership
• Marketing
• Nonprofits
• Public Relations
• Public Speaking
• Team Building
• Training
• Management
• Strategic Planning
• Fundraising
• Marketing Strategy
• Nonprofit Organizations