Elisha Herzog
Fractional Retail Media & eCommerce Leader | Ex-Amazon, $1B+ Managed
- Role
- Co-founder, Fractional Ecommerce and Retail Media Advisor at Digital Pedigree
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Elisha Herzog
Retail Media and eCommerce veteran with 19+ years of experience driving growth, revenue…
Experience
Co-founder, Fractional Ecommerce and Retail Media Advisor
Jan 2025 — Present
Partner with founder-led brands to deliver triple-digit revenue growth using Digital Pedigree’s proprietary Sales Growth Framework. — Deliver high-impact fractional engagements that provide senior-level Amazon expertise without the cost or commitment of a full-time hire. — Guide brands through marketplace strategy, including catalog setup, product positioning, and retail media optimization— Optimize catalog structure and discoverability, strengthen retail fundamentals, and scale advertising performance to drive sustainable, profitable growth. — Activate and integrate SaaS and AI solutions to automate reporting, analysis, and manual workflows. This is important because it helps brands operate faster, smarter, and with leaner teams.
Education
University of Washington
Bachelor of Arts (BA)
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