Elisa Pasculli

Communications Measurement & Intelligence International Markets Lead @Meta

London, GB
MOBILE NUMBERS
+91 *********19

Signup · Get unlimited contacts

WORK HISTORY

Mar 2026 — Present

Communications Measurement & Intelligence International Markets Lead @Meta

View department →

London, GB

Stepped into a newly created leadership role to holistically oversee CMT’s support model and strategic relationship with the International Pillar. Tasked with driving operational consistency and efficiency across all global regions (EMEA, LATAM, CA and APAC).Key Responsibilities & Achievements:Global Strategy & Governance: Architected a unified support model for the International Pillar, balancing regional priorities with global workstreams to ensure seamless service delivery across diverse markets.Operational Transformation: Scaled the data infrastructure and reporting suite for International regions, providing leadership with unprecedented visibility into performance and strategic thought partnership.Efficiency & Synergy: Optimized resource allocation in a high-growth, resource-constrained environment by identifying and implementing cross-regional synergies that reduced duplication of effort.Cross-Functional Leadership: Serve as the primary liaison between Central Measurement Team and International leadership, building on a foundation of successful 2025 initiatives that significantly improved the partnership with EMEA and LATAM.Infrastructure Scaling: Leveraging a background in global team leadership (formerly Google & DiDi) to professionalize the International support structure, rolling out dedicated tools and AI workflows to deliver insights to executive stakeholders.

EDUCATION

2014 — 2014

Stanford University

Stanford Continuing Studies, Project Management: An Introductory Hands-On Course

2014 — 2014

Stanford University

Stanford Continuing Studies, Design Thinking

2007 — 2010

Universidade Estadual Paulista Júlio de Mesquita Filho

Bacharelato em Comunicação Social - Relações Públicas, Comunicação

N/A

Stanford University

Navigate the Workplace: Managing Up, Down, and Across, Business, Management, Marketing, and Related Support Services

2011 — 2012

UFSCar - Alumni

Pós-graduação, Gestão Organizacional e de Pessoas

SKILLS

Publicidade OnlineDigital MarketingEstratégias De MarketingComércio EletrônicoDigital MediaOnline AdvertisingE-CommerceOnline MarketingDigital StrategyMarketing DigitalConteúdo Da WebComunicação InternaGestão De ContasMarketingMarketing OnlineMarketing StrategyMarketing SocialMarketing De Motor De BuscaPublicidadeFormação De ComunidadesGoogle AnalyticsAnálise De RedeEstratégia De ConteúdoGoogle AdwordsSocial MediaEstratégia DigitalMídias SociaisWeb AnalyticsEstratégia De MídiaMídia Digital

ABOUT ELISA PASCULLI

Communications Measurement & Insights | @ Meta | Former Google & DiDi

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Elisa Pasculli — Communications Measurement & Intelligence International Markets Lead at Meta in London, GB | Unifers