Elina Goulding
B2B Marketing | Tech | SaaS | Cybersecurity | ex. Twilio, ex.Richemont
- Role
- Global Campaigns Manager at Keyfactor
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Elina Goulding
I’m a global B2B marketing strategist with over a decade of experience across SaaS, tech, and luxury industries—driving pipeline growth, brand affinity, and measurable outcomes through smart, persona-driven campaigns.Throughout my career, I’ve led integrated and account-based marketing programs that align marketing and sales around a shared vision: engage the right buyers, at the right time, with the right message. From full-funnel demand gen to regional campaign execution, I turn insights into action—crafting tailored narratives that resonate and convert.My work spans high-growth startups and enterprise environments, where I’ve built multi-channel plays that drive pipeline and elevate brand equity across EMEA and North America.
Experience
Global Campaigns Manager
Jul 2025 — Present · NY, US
Education
IU International University of Applied Sciences
MBA, International Management, Entrepreneurship and Leadership
2023 — 2026
The Martin Luther University of Halle-Wittenberg
Bachelor of Applied Science (B.Sc.), International Business and Economics
2013 — 2016
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