Elicia Hicks
Buyer - Accessories, Family & Lifestyle @Abbott Lyon
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WORK HISTORY
Buyer - Accessories, Family & Lifestyle @Abbott Lyon
London, GB
EDUCATION
Stanground Academy
GCSE's
Chartered Management Institute
NVQ Level 3 Apprenticeship, Team Leader
Stanground Academy
A Level, English Language, Performing Arts, Business Studies
De Montfort University
Bachelor of Arts (BA), Fashion Buying with Marketing
SKILLS
ABOUT ELICIA HICKS
I’m an experienced Buyer passionate about creating award-winning collections, specialising in the baby and children’s market. I have extensive experience across softlines, hardlines, licensed and seasonal categories. I combine creative innovation, including personalisation techniques across textiles with commercial strategy that drives results.Experienced in global sourcing, supplier partnerships and compliance with UK and EU safety standards, I regularly travel across Europe and Asia to translate trends and inspiration into commercially successful ranges. I thrive on mentoring teams, collaborating across functions, and delivering products and campaigns that delight customers.
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