Eli McKenzie

About Eli McKenzie

Innovative marketing leader with a proven ability to create integrated campaigns that blend public relations, digital marketing, and content strategy to deliver measurable results. Skilled in speaking with and engaging audiences through impactful storytelling, data-driven strategies, and expert-level public speaking. Adept at optimizing brand visibility, fostering stakeholder trust, and driving growth through collaboration, strategic vision, and emerging technologies such as AI-powered marketing tools and predictive analytics. Strong expertise in business intelligence, process optimization, social media management, and creative design ensures effective cross-functional execution and timely delivery of high-impact campaigns.

Experience

1. Digital Marketing Manager

   Humble Home Services, Llc

   Sep 2024 — Present · Dallas, TX, US

   Designed and executed a comprehensive digital marketing strategy integrating SEO, PR, and social media, leading to increased local engagement and stronger brand visibility- Created the company’s logo, designed the website, and developed marketing materials, including brochures, flyers, and branded visuals- Managed multiple social media and platform accounts, including Instagram, Facebook, Yelp, and Nextdoor, ensuring consistent brand messaging and audience engagement- Utilized HubSpot marketing automation workflows, including multi-channel campaigns and personalized lead workflows, achieving a 11% increase in lead-to-customer conversions- Built and optimized the company website, improving lead generation and driving a 18% increase in web traffic- Leveraged Photoshop for professional graphics and visuals to enhance social media campaigns and brand presentation.

Education

• University of Washington

  Bachelor's degree

  2018 — 2020

• Pierce College

  Associate's degree

  2016 — 2018

• Emerson College

  Master of Arts - MA

  2023 — 2024