Elena Peterson
B2B Marketing Manager | Brand Strategist | Creative Storyteller | Community Builder
- Role
- Marketing Manager at Big Red Jelly
- Location
- Provo, UT, US
- LinkedIn followers
- 500 followers
About Elena Peterson
B2B Marketing Director at an agency who spends way too much time spotting marketing…
Experience
Marketing Manager
Feb 2025 — Present
Lead integrated B2B marketing campaigns targeting mid-cap companies in SaaS, construction, healthcare, and blue-collar industries, blending emotional triggers, creative storytelling, and full-funnel strategy- Developed and managed SEO-optimized content including blog posts, lead magnets, and case studies to support agency service pillars and improve organic visibility- Produced cohesive, agency-wide marketing assets—newsletters, landing pages, event kits, and social content—to align brand voice and enhance lead engagement- Built a brand storytelling and reputation management framework across channels, while launching multi-channel email campaigns and sales enablement resources to support service launches and audience nurturing.
Education
Brigham Young University
Bachelor of Arts - BA, Communications - Public Relations
2019 — 2024
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