Eleanor Ellie Lay
Creative Account Director @WPP
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WORK HISTORY
Creative Account Director @WPP
London, GB
EDUCATION
University of Lancashire
Bachelor's degree, Asia Pacific Studies
ABOUT ELEANOR ELLIE LAY
As the Creative Solutions Project Manager at JCDecaux, I lead transformative OOH advertising campaigns, managing high-budget and complex initiatives with precision and creativity.During my career, I have successfully orchestrated a diverse range of OOH campaigns, from small-scale projects to high-profile campaigns that achieved national acclaim and won prestigious media awards. Notably, I managed a national campaign with a six-figure production budget and spearheaded the largest ever mall domination in Creative Solutions history, which ultimately led to the creation of further mall products. Collaborating closely with clients, internal teams, and external partners, I excel in developing compelling creative concepts, managing budgets efficiently, and ensuring flawless campaign execution. My strong communication skills and dynamic presentation style consistently engage and inspire diverse audiences, including hosting the launch of JCDecaux programs and leading client ideation sessions.I thrive in fast-paced environments, leveraging my creative problem-solving abilities and innovative thinking to deliver cutting-edge solutions that captivate target audiences. My passion lies in exploring interactive digital campaigns within the creative OOH space, where I pioneer new technologies and concepts to create unforgettable brand experiences.Constantly seeking emerging technologies and innovative channels, I strive to redefine the boundaries of creativity in OOH advertising, crafting memorable brand experiences that stand out in the industry.My career goal is to continue growing as a visionary Creative Project Manager, consistently exceeding client expectations and delivering exceptional results that make a lasting impact on the industry, but most importantly, the consumers.
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