Elan Carmichael Page

About Elan Carmichael Page

Currently Seeking: Full-time Marketing, Communications, or Partnerships roles Core Strengths: Content Strategy, Brand Messaging, Influencer Partnerships, Integrated Marketing Campaigns Experience: 15+ years leading marketing strategy across consumer brands, mission-driven organizations, and education-focused platformsOver the past 15+ years I’ve led content, brand, and partnership strategy for consumer brands and mission-driven organizations. I’ve managed agencies, driven influencer campaigns, launched integrated marketing programs, supported product go-to-market efforts, built community engagement strategies, and developed storytelling that connects audiences to purpose.HERE’S WHAT I DO WELL: Content & Brand Strategy Messaging & Storytelling Integrated Campaigns Influencer & Partnership Marketing Multicultural & Mission-Driven MarketingEDUCATION LEADERSHIP: My corporate marketing expertise amplifies my work in the homeschool and education ecosystem. My homeschool leadership deepens my understanding of how families learn, make decisions, and engage with brands.As founder of Homeschool Our Way, a platform supporting families of color and working moms, I developed the START Homeschooling framework, produced a top 5% podcast, built strategic partnerships, conducted education workshops and group coaching, and led a content strategy revolving around long and short-form content and email marketing that drive family engagement and enrollment.WHO I SERVE THROUGH HOMESCHOOL OUR WAY: Families of color seeking culturally affirming learning resources Working moms seeking flexible, sustainable homeschool solutions Organizations supporting families, learners, and communities Brands wanting authentic engagement with modern parentsLET’S CONNECT:If you’re a consumer brand, education-focused platform, or parent-serving company interested in meaningful connection with audiences, I’d love to connect.

Experience

1. Marketing Consultant

   Homeschool Our Way

   Mar 2023 — Present

   Elevate your organization\'s brand and market presence through deeply strategic, customized marketing solutions. Services: Strategic Marketing Communications: Craft compelling brand narratives that drive engagement, awareness, and conversions. Content Marketing Strategy: Develop multi-channel content campaigns that include podcasts, blogs, email marketing, and social media. Influencer & Partnership Marketing: Build strategic collaborations, manage influencer campaigns, and amplify brand reach. Growth Marketing & Customer Retention: Data-driven approach to optimize lead generation, conversions, and community-building strategies. Market Research & Consumer Insights: Adept at leveraging insights to inform marketing strategies, ensuring campaigns are both data-backed and emotionally resonant.

Education

• Spelman College

  Bachelor of Arts

• Georgia Institute of Technology - Scheller College of Business

  MBA