Elaine Gant
Lead Editor @Mattel, Inc.
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WORK HISTORY
Lead Editor @Mattel, Inc.
El Segundo, CA, US
Created brand communication for IP, including naming brands, products, and characters; tagline conception; packaging copy; style and brand guides.Collaborated with entertainment, design, and publishing, including pitching story and content ideas; creating character names and bios; reviewing scripts and copy for tone, manner, voice, and continuity.Assisted marketing communications, CP, and licensors, including reviewing and editing; writing marketing materials for various media formats, social media, and influencer kits.Researched industry, target age, and genre, as well as attended relevant conventions, in order to capitalize on current and emerging trends.Aligned with all cross-functional partners, including marketing, product design, packaging design, legal, development, S&P, and translations.
EDUCATION
Ellis College of NYIT
BA, English
UCLA/Santa Monica College
AA, Liberal Arts
The VoiceCaster
Voice Acting
Kalmenson & Kalmenson Voice Casting
Voice Over
SKILLS
ABOUT ELAINE GANT
Editor & Writer / Children\'s Books & Magazines
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