Elaine Borgmeier

Creative Director | Bridging Brand, UX, and Product Experience

Role: Creative Director Ux Ui at Wildfire
Location: Charlotte, NC, US
LinkedIn followers: 500 followers

About Elaine Borgmeier

I’m a Creative Director specializing in connecting brand, UX, and digital product strategy to deliver cohesive, scalable experiences. I’ve led cross-functional teams on global ecommerce platforms, B2B and B2C websites, and multi-channel campaigns, guiding design systems, content strategy, and creative concepting from concept through launch.I help organizations unify complex product and marketing experiences, streamline processes, and elevate visual design while driving engagement, consistency, and business results. My background spans agency and corporate environments, giving me the perspective to solve both creative and strategic challenges.

Experience

Creative Director Ux Ui
Wildfire
Jan 2024 — Present · Charlotte, NC, US
Lead UX design and digital strategy, mentoring cross-functional teams to deliver product and marketing websites for B2B and B2C clients. Built design systems and processes to streamline development, maintain brand consistency, and ensure high-quality execution from concept to launch.

Education

General Assembly
UX Design Circuit
2019 — 2019
Academy of Art University
Bachelor of Fine Art, Graphic Design
1998 — 2002

Contact information

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•••••@wildfireideas.com
Personal email
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Current company

Wildfire

Advertising Services · 228 employees · Founded 2002 · Winston-salem, North Carolina, United States

Wildfire exists to shatter every negative stereotype people have either heard about or experienced firsthand when working with a marketing agency. Fueled by commerce-based creativity, passion and collaboration, we are here to do one single thing… grow our clients’ business while lowering their blood pressure. We accomplish this by doing things the Wildfire Way—when it comes to working with others and creating the work itself. This all starts with accountability, and the way we see and treat one another. Wildfire is not just the company you work for; it is our work family. And the companies who so generously trust us with their brands and marketing dollars are not just our clients; they are our business partners. Preferably, long-term partners built on trust and respect. Partners just like you and me, looking for the most strategic, creative and effective solutions while facing the same concerns and challenges we all face. On any given day, we have the opportunity to work on a variety of projects, big and small. No matter its size, we treat every project and the people working alongside us with respect. We take pride in our work, always speaking positively of it to others. And we remain inclusive throughout the process, always sharing what we do, how we think and who we are while inviting our partners to do the same. And, of course, it’s always about the work. Everything we do—strategy, social, design, art direction, digital, writing, from creation to presentation—must stand up to companies 10 times our size. For that to happen, we have surrounded ourselves with smart, talented people who continue to teach and learn from one another. So, we show up every day, eager to give it all we’ve got. We leave any insecurities and egos we may have at the door. We think globally, not just locally.

wildfireideas.com

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About Elaine Borgmeier

Experience

Creative Director Ux Ui

Education

General Assembly

Academy of Art University

Find verified contacts for anyone on LinkedIn