Ekta Singh
Area sales Executive | FMCG Distribution & Retail Expansion | Team Handling | Driving Secondary Sales Growth
- Role
- Area Sales Executive at Mars
- Location
- Lucknow, UP, IN
- LinkedIn followers
- 500 followers
About Ekta Singh
1 - Result-Oriented Commercial Sales Professional I am Driven by a proactive mindset and persuasive communication style, I specialize in turning prospects into long-term business relationships. With a proven track record in customer acquisition, account development, and revenue growth, I focus on delivering maximum profitability while building strong, trust-based client partnerships.2 - I am Skilled in B2B sales, negotiation, and strategic business development, I thrive in competitive environments where persistence and innovation create measurable results.3 -I am Passionate about expanding networks, uncovering opportunities, and driving business success, I\'m always eager to connect with professionals and organizations looking to grow.
Experience
Area Sales Executive
Jul 2022 — Present · IN
Managed and led a team of 10 DSRs (Direct Sales Representatives) and 2 FSAs (Field Sales Associates) in the assigned territory. • Executed channel strategies to maximize distribution reach and strengthen market penetration. • Drove customer engagement initiatives to increase market share and share of shelf across key outlets. • Ensured excellence in execution by achieving distribution and visibility targets. • Conducted regular training and on-field coaching for the frontline team to enhance productivity and performance. • Strengthened relationships with key category influencers and trade partners.Brands Managed: • Pedigree • Whiskas • Temptations • Sheba • Cesar • CatsanAchievements: • Winner – Unstoppable Contest • Winner – Gladiator Contest (Foreign Trip Award)
Education
Lucknow University, Lucknow
Bachelor of Commerce - BCom, Commerce
Central Board of Secondary Education
Senior secondary, Business/Commerce, General
Savitribai Phule Pune University
Master of Business Administration - MBA, Marketing
Indian Institute of Management, Indore
Management development program, Business Administration and Management, General
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