Ekta Naik

Digital Marketing Manager - Branding & Performance at HDFC Bank

Role: Digital Marketing Manager at HDFC Bank
Location: Mumbai, MH, IN
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Ekta Naik

Currently, I serve as a Digital Marketing Manager at Tata Aia Life Insurance Company. I am responsible for creating marketing strategies for online customer acquisitions and retention through the use of SEM, SEO, Social, Push Notifications, Affiliate Marketing, Digital Content, SMS Marketing, Email Marketing, and Web Analytics. I have a good understanding of the digital ecosystem, business workflows, and customer behaviours. Active involvement in online Product Launches and Call Center Management. Skilled in Digital Asset Management, Vendor Management, Planning and Budgeting, Creatives piece. Owned and designed the product road map, design thinking, and also manages the development of the sprint release cycle.

Experience

Digital Marketing Manager
HDFC Bank
Sep 2022 — Present

Education

Kapol Vidyanidhi College of Management
Bachelor in Management Studies, Marketing
2012 — 2014
Aditya Institute of Mangement and Research
Masters in Management Studies, Marketing
2015 — 2017

Contact information

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Work email
•••••@hdfc.bank.in
Personal email
•••••@•••••.com
Direct dial
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Current company

HDFC Bank

Banking · 216K employees · Mumbai, Maharashtra, India

HDFC Bank is India's largest private sector bank, offering a comprehensive range of financial products and services to our customer base of over 92 million. Our extensive distribution network of 8,919 branches and 21,031 ATMs across 3,836 cities and towns as of August 2024, reaches every corner of the country, making us accessible to millions. Promoted by Housing Development Finance Corporation (HDFC), India's leading housing finance company, HDFC Bank began operations in 1995 with a simple mission: to be a "World-class Indian Bank". With a single-minded focus on product leadership, customer focus and operational excellence, we have emerged as a leading player in all our business segments. We cater to individuals and businesses, offering a full range of innovative banking solutions including loans, payments, and wealth management. Our business solutions empower companies of all sizes, from MSMEs to large corporations, helping them grow with tailored banking services and financial tools. In 2023, the Bank merged with HDFC Ltd, combining our robust banking services with HDFC Ltd's legacy of leadership in housing finance. This merger enhances our ability to offer home loans and other financial services, ensuring seamless access for customers across urban and rural areas. As a socially responsible corporate citizen, we believe in banking with a purpose. Through our CSR initiative, Parivartan, we actively work to drive positive change across education, healthcare, skills training, and sustainable livelihoods impacting over 10 crore lives across the country. Our commitment to community impact is as strong as our dedication to delivering value to our stakeholders. As we expand, we continue to stay at the forefront of innovation, offering seamless digital banking experiences to enhance the lives of our customers. HDFC Bank prioritises the security of its systems and remains committed to maintaining the confidentiality of its customers' data. As a precaution

hdfc.bank.in

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About Ekta Naik

Experience

Digital Marketing Manager

Education

Kapol Vidyanidhi College of Management

Aditya Institute of Mangement and Research

Find verified contacts for anyone on LinkedIn