Emily K.
Digital Asset Management Librarian & Content Manager 📚
- Role
- Content Marketer at Hawk Ridge Systems
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Emily K.
I\'m a digital asset management consultant, librarian, and content creator. I have eleven years of experience creating, managing, and organizing digital content. Before that I worked in retail store management and sales. I\'ve managed over four million digital assets in a single project, brought in over 7 figures ARR for one lead generation piece alone, and I get bored doing the same thing over and over so I\'m always looking for new ways to challenge myself and improve—myself, my work, and the companies I work for. In my most recent FT role, I was Head of Content at Bynder, where I led strategy and execution of content development to engage audiences at all stages of the buyer\'s journey. I\'m an advocate for utilizing AI-generated synthetic media for good, not nefarious purposes and I enjoy exploring the ways in which it can help marketers and humanity. Additionally, I\'ve spoken at various conferences, webinars, and events and have contributed to articles, interviews, wikis, libguides and more on topics related to digital asset management and digital archives (although I abhor public speaking, as I\'m a writer and librarian—I can be an extrovert when necessary.)
Experience
Content Marketer
Jul 2023 — Present
Education
University of Central Oklahoma
Bachelor of Arts (B.A.), Psychology
2011 — 2012
University of Oklahoma
Master of Library & Information Studies (MLIS), Archives, 4.0 GPA
2012 — 2014
Western Oklahoma State College
General, General Education Requirements, Concurrent enrollment during high school
2002 — 2002
University of Oklahoma
Bachelor's degree, Pre-nursing & General Education Requirements
2003 — 2005
University of Central Oklahoma
Psychology, Photography & Creative Writing
2005 — 2008
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