Erica Jackson M.

Regional Membership Manager of North America @Soho House & Co

US

Drive regional membership recruitment through personal contacts and leads in the creative industries, working to build new applications while strategically working to hit quarterly member targets for CWH members across specific markets. Responsible for building, growing, strengthening, and motivating membership committees in 4 markets. Currently managing 80 committee members, 20 per city. Create and execute events and experiences for CWH members across the region, to promote current member engagement and recruitment. Coordinate with Event Producer to discuss details of events prior to execution from budget, F&B choices, staffing, etc. Execute a communications plan for regions, ensuring members receive relevant and regular content and communication through monthly newsletters, and member mobile app. Partner with membership leaders and committee members to recruit high-profile members for region. Oversee and am responsible for the recruitment and management of liaisons in 4 markets setting objectives and managing performance weekly. Review membership applications, in 4 markets, quarterly, ensuring all approved members meet the quality and caliber for membership. Contributed to 15.M revenue and $10.1 M EBITDA, ahead of budget by $49k in 2023. Engage in networking and outreach activity in regions to establish key local individuals, connectors, opinion leaders, and inspirational creatives to build brand awareness, spread goodwill, and attract new members. Managing member behavior making potentially difficult calls to members regarding behavioral issues, detailing notes of the conversations to be documented. Ensure all member behavior/conduct/attire issues are correctly documented and followed up on. Gather intel on the make-up of the creative industries in region, the population, neighborhoods, areas of interest and trends/challenges present in the city.

Lehigh University

Master's degree, Urban Education and Leadership

The Chicago School

Doctor of Philosophy - PhD, Business Psychology

Southern Illinois University, Carbondale

Bachelor's degree, Kinesiology and Exercise Science