Ethan Huang

About Ethan Huang

I am a builder of things. Bringing new (and usually difficult) ideas to life. I consistently \"beat the no\" because I believe anything is possible. I surround myself with like-minded people who see the possibilities and find a way to make them a reality. Marketing and Strategy professional with 15+ years experience in brand & corporate strategy, mass consumer marketing, digital media and new product development. Robust and varied experiences in both corporate multi-nationals as well as entrepreneurial companies across multiple business categories. Builder of high-performance teams and a natural leader, mentor, and motivator who thrives in environments requiring a high-level strategist and a big-picture thinker. Results focused tactician that adapts rapidly, faces adversity with ease & creatively addresses challenges to accelerate project success. Experience leading mid size companies and larger entities to consistent double digit year over year growth and reshaping and reprogramming strategies from concepts to successful execution. Specialties include: Brand strategy and positioning, Full P&L management, new product development/commercialization, agency and cross-functional leadership and strategic planning.

Experience

1. Vice President of Strategy

   The W Group-Corporation

   Jun 2010 — Present · CA

   Actively executing a strategy to transform a $40M ecommerce business model into a multi-product based holding entity focused on ecommerce consumer good niche industry integration.

Education

• Michigan Business School

  MBA, General Mgmt and Strategic Planning

  2004 — 2006