Erik Hesler

About Erik Hesler

I’m a Chicago-based CFO/COO with 15+ years of experience leading finance, operations, and strategy in founder-led, PE-backed, and high-growth organizations across professional services, strategic consulting, and SaaS.I have a proven record of delivering exceptional performance while managing multimillion-dollar P & Ls at companies ranging from $20M to $200M in revenue. I’m adept at identifying organizational strengths, managing costs, and optimizing productivity to drive value creation — including multiple acquisitions and preparing for private equity exits.Most recently, I served as CFO/COO at Movéo, where I led the business through a challenging period and managed a responsible wind-down when the company ceased operations.

Experience

1. CFO

   Tried and True Media

   Jul 2025 — Present · Chicago, KY

   Multi-entity, cross-border finance | M&A | PE readinessChief Financial Officer overseeing financial strategy, corporate operations, and governance for a fast-growing, performance-driven media organization serving scalable DTC brands across a multi-entity, international operating structure.Lead and oversee FP & A, accounting and tax, treasury, risk management, and operational infrastructure across U.S. and offshore entities. Partner closely with executive leadership to drive profitability, enhance performance visibility, strengthen controls, and build scalable systems supporting inorganic growth, acquisition integration, and long-term private-equity readiness.

Education

• DePaul University

  BS, Finance & Marketing

• University of Chicago

  MBA, Finance, Strategy & Marketing

Skills

• Competitive Analysis
• Start-Ups
• Strategic Planning
• Market Analysis
• Business Development
• Management
• Product Development
• Analysis
• Marketing
• Strategy
• Budgets
• Cross-Functional Team Leadership
• Finance
• Marketing Strategy
• Leadership
• Market Research
• Analytics
• Public Relations
• Social Media
• Financial Modeling
• Project Management