Eric Williams

About Eric Williams

Full Stack Marketer Driving Launch Strategy, Brand Growth, & Market Differentiation in Biotech & PharmaI am an experienced healthcare marketing leader with deep expertise in oncology and a proven track record shaping U.S. and global launch strategies in highly competitive markets. My career has centered on building commercialization strategies that connect science, strategy, and execution to drive impact for patients, providers, and organizations.I have led initiatives across launch planning, biomarker and diagnostic integration, omnichannel marketing, HCP engagement, congress strategy, and peer-to-peer education. My work has supported the launch and growth of first-in-class therapies in gastric cancer and lung cancer, consistently translating complex clinical insights into clear, actionable strategies that strengthen brand differentiation and field effectiveness.Collaboration is at the core of my approach. I work seamlessly across medical, access, advocacy, diagnostics, sales, and global marketing teams to align priorities and deliver executional excellence. I also manage agency partnerships, guide creative development, and mentor colleagues, ensuring both near-term impact and long-term success.I bring to every role a focus on operational excellence, strategic clarity, and cross-functional leadership—qualities that have enabled me to contribute meaningfully to the success of high-priority oncology brands and will continue to guide my work in advancing healthcare innovation.

Experience

1. Senior Manager, Blincyto U s Marketing, Hematology (Leukemia)

   Amgen

   Sep 2025 — Present

Education

• Northern Arizona University

  Bachelor of Science (BS), Exercise Science

• Northern Arizona University

  Bachelor of Science (BS), Chemistry

• University of California, Irvine - The Paul Merage School of Business

  Master of Business Administration - MBA

  2019 — 2021