Efrat Lev
Business Development & Partnerships Lead | Ecommerce Innovation | TikTok | ex-L’Oréal
- Role
- Global Business Development Lead at Tiktok Shop
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Efrat Lev
Strategic business leader with 10+ years scaling global ecommerce ecosystems and driving $100M+ growth across TikTok, L’Oréal, and Amazon. Expert in building high-impact partnerships, launching 0-to-1 initiatives, and accelerating digital marketplaces through data-driven, customer-obsessed strategies.
Experience
Global Business Development Lead
Dec 2024 — Present · New York, NY, US
Enterprise Global Key Accounts | Building and scaling social commerce on TikTok Shop, driving adoption among leading beauty and CPG brands, and shaping GTM strategy across commerce, ads, and creator partnerships.
Education
The College of Management
Bachelor's degree, Design
Fashion Institute of Technology
Master's degree, Global Business Management
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