Edward Whitley
President at Bridgeman Images, North America & Global Head of Content Partnerships, Strategy & Operations; Global Head of Research - over 25 years experience in content licensing and museum partnerships.
- Role
- Global Head of Content Partnerships & Strategy at Bridgeman Images
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Edward Whitley
Art and museum leader with over 25 years’ experience in the commercial art world with proven track record of delivering strong financial results and building key strategic relationships in the complex interface between content providers and users across the global Museum, Archive, Publishing, Product, Advertising, Film and TV documentary industries. Transformed US office in successfully generating 500% revenue growth as an entrepreneurial leader in identifying new strategic opportunities and business development, problem solving, planning and people management. Articulate communicator on the global management team in driving company goals and realising profit, whilst liaising effectively with a complex range of external stakeholders. 25 years of experience in UK, European and US markets in content licensing, sales and marketing with a focus on art, cultural and historical content.Head of content acquisition for North and South America, forming major content partnerships with leading museums, archives, artists and collections globally. We now represent over museums and archives.Proven track record in Global Strategy, Project Management, and Business Development to drive growth with demonstrable success in growing loyalty and market share in mature markets and developing new business in growth markets.
Experience
Global Head of Content Partnerships & Strategy
Mar 2020 — Present · New York, NY, US
Establish major content and strategic partnerships with the world\'s leading museums, galleries, archives, artists and estates to build revenue and visibility in a commercial environment. Maintain existing partnerships and advise cultural institutions on the commercial potential and marketability of their archives. Set the global Content Strategy to drive growth across the business.
Education
University of St Andrews
M.A., Art History
1990 — 1995
Skills
- Editorial
- Fine Art
- Curating
- Image Editing
- Photography
- Digital Asset Management
- Photos
- Portraits
- Film
- Art
- Multimedia
- Fine Art Photography
- Publishing
- Publications
- Editing
- Museum Collections
- Books
- Visual Arts
- Magazines
- Art History
- Digital Photography
- Galleries
- Mac
- Art Exhibitions
- Museums
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