Edward Arias
Software Engineer at Teladoc Health | experience in Advertising
- Role
- Software Engineer at Teladoc Health
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Edward Arias
In the digital advertising industry, I have extensive experience in trafficking display, video, and floodlight tags across multiple Demand side platforms (DSPs) and DoubleClick Campaign Manager (DCM/DFA) for clients such as AMEX, CVS, Aetna, Canon, AARP, and Shell, UPS, Bloomin\' Brands, and Epic Games. I have been responsible for creating conversion and retargeting pixels, native ads, and true view ads, and have collaborated with internal and external stakeholders to communicate campaign goals and status.In addition to my technical and advertising experience, I am a highly skilled graphic designer with expertise in the Adobe Creative Suite and video editing softwares. I have developed marketing collateral and brand guidelines across social media, designed promotional materials for events, and taught computer and technology skills to students. My passion for design, combined with my technical skills, make me a valuable asset to any team.
Experience
Software Engineer
Jan 2022 — Present · New York, NY, US
Education
CUNY Hostos Community College
Associate of Arts and Sciences (A.A.S.), Digital Design and Animation
2007 — 2011
Baruch College
Master of Arts (M.A.), Corporate Communication/Marketing
2015 — 2017
Flatiron School
Computer Software Engineer, Computer Science
2021 — 2021
The City College of New York
Bachelor of Arts (B.A.), Graphic Design/Studio Art
2011 — 2013
Skills
- Logo Design
- Advertising
- Dfp
- Debugging
- Windows 7
- Video Editing
- Ad Serving
- Photography
- Microsoft Office
- Online Advertising
- Wordpress
- Typography
- Ad Servers
- Technical Support
- Digital Media
- Digital Illustration
- Public Speaking
- Image Manipulation
- Dcm
- Indesign
- Multi Tasking
- Usability Testing
- Quality Assurance
- Teaching
- Qualitative & Quantitative Research Methodologies
- Dsp
- Doubleclick
- Microsoft Outlook
- Leadership
- Lesson Planning
- Final Cut Pro
- High-End Retouching
- Research
- Ssp
- Digital Marketing
- Bangle
- Layout Design
- Illustrator
- Doubleclick for Publishers
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