Ed Valdez

About Ed Valdez

Summary: Metric-Driven Chief Marketing Officer, Speaker and Industry Analyst:…

Experience

1. Partner & Chief Marketing Officer

   Chief Outsiders

   Jan 2018 — Present

   Does your company need metric-driven growth? Our CMOs are experienced business executives who bring market-based expertise, develop a Go-to-Market playbook, then implement your vision for a sustainable growth engine. Chief Outsiders has been selected five consecutive years on the Inc. List of Fastest Growing Companies and recognized on Forbes\' Small Giants: The Best Small Companies of 2019. Ed has extensive experience with B2B, B2C, UX/CX: Retail, SaaS, Mobile Tech/SW, Telecom/IT, Edtech and Emerging Tech (IoT, AR, VR, AI, etc.). Specialties include:+ Increase customer acquisition and profitable growth by optimizing Customer Experience (CX) and User Experience (UX). Co-create a high-impact customer journey with actionable insights for a customer-centric culture.+ Increase revenue, retention and referrals with Digital Transformation strategies in Content Marketing, Competitive Intelligence, Sales/Marketing alignment, Product Lifecycle Management and Customer Service.+ Create a sustainable competitive advantage by accelerating innovation, reducing time-to-market, minimizing disruption and evaluating Build vs. Buy scenarios in launching new products/services.+ Expand to International Markets: Maximize growth opportunities and minimize potential pitfalls of international marketing through global distribution and strategic partnerships.

Education

• The University of Texas at Austin

  MBA, General Management, Marketing

• Stanford University Graduate School of Business

  Entrepreneur Leadership Program: Innovation & Entrepreneurship

  2016 — 2016

• Northwestern University - Kellogg School of Management

  Digital Marketing Strategies: Data, Automation, AI & Analytics

  2019 — 2019

• Massachusetts Institute of Technology

  BSEE, Electrical Engineering

Skills

• Mobile Technology
• International Business
• Product Launch
• Business Strategy
• Strategy
• Business Development
• Data Center
• Multicultural Marketing
• Sales
• Product Management
• Software as a Service (Saas)
• Mobile Devices
• Channel
• Leadership
• Sales Operations
• E-Commerce
• P&L Management
• Integrated Marketing
• Product Marketing
• Business Alliances
• Wireless Technologies
• Management
• Go-to-Market Strategy
• Saas
• Direct Sales
• Strategic Partnerships
• Business Planning
• Consumer Electronics
• Negotiation
• Marketing Management
• Competitive Analysis
• Public Relations
• Start-Ups
• Marketing Strategy
• Sales Management
• Channel Partners
• Segmentation
• Telecommunications
• Marketing
• Entrepreneurship