Edward Wood
Investor @9x
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WORK HISTORY
Investor @9x
Berlin, DE
EDUCATION
Humboldt-Universität zu Berlin
MA Contemporary European Studies (Euromasters), EU Foreign Relations, Governance, EU Environmental and Economic Policy
University of Bath
MA Contemporary European Studies (Euromasters), EU Policy Making, Societal Modernisation, International Relations Theory, Power and World Order
University of Southampton
Psychology BSc, Cognitive Psychology (Depth Perception) and Biological Perspectives
Universidad Carlos III de Madrid
Contemporary European Studies (Euromasters), Spanish and Iberian Studies, Gender Politics, Turkish Model of Democracy, New Media and Politics
SKILLS
ABOUT EDWARD WOOD
I\'m Edward Wood, recovering CMO and co-founder of Humble & Brag. We’re your fractional YouTube Team, combining a passion for the platform with a track record of scaling startups into the double- and triple-digit millions. ’: Have a chat about where your startup is right now, and where you’d like it to be. Understand the ideas in your head for navigating this divide, and how a full-service YouTube Team can help. Coax a few first thoughts into the room, and offer you up a one-pager with a sketch of our future strategy, ’.But enough about The Brag, let\'s talk about me for a while. Here\'s a little summary of stuff that\'s supposed to impress you.1⃣ As CMO, 15x-ed the revenue of CareerFoundry on a shoestring budget by scaling industry-leading organic channels in step with performance channels. Grew out the marketing and sales org from 2 FTEs to a layered team of 40 FTEs and contractors? I brought on a small team of YouTube specialists and grew the channel to 200k+ subs, 20k daily views, and 7-figure attributed revenue. How do I know that? Because we also built out best-in-class reporting and analytics for YouTube.2⃣ Before CF, climbed the ladder from SEM Trainee to Head of Content at Babbel, creating and then scaling the content team from scratch to drive quarter of the company’s 9-digit revenue. Built the Babbel Magazine with 15M+ monthly visits across 7 languages and half a million monthly leads—and pioneered performance-based content marketing? I took ownership of the platform and justified investment in it by creating videos myself, and then hired the company’s first video team. In the process, we opened seven channels and scaled them to the tens/hundreds of thousands of subs, and tens of millions of views. Without YouTube, we would have missed a few inflection points on our growth trajectory.3⃣ And before that? Turning the clock back to 2009, I used YouTube to market a before-its-time e-learning product in a two-person startup. The product never really took off, but it did pay my way though an MA. And this is where I found my for YouTube. We\'re now celebrating our 15th anniversary.So, if you\'re a startup looking for channels that\'ll help you scale, let\'s have a chat about YouTube Looking forward to it!
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