Ed Clarke

Market Research, Strategy and Innovation Executive

Role
Market Research, Strategy and Insights Leader at Microsoft
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Ed Clarke

MARKET RESEARCH and CORPORATE STRATEGY LEADER - Enthusiastic, results oriented leader with extensive expertise in developing and driving corporate strategy and Market Research functions for six globally recognized brands across multiple industries. Skilled leader who identifies high potential opportunities and can help guide leaders in complex decisions. Proven history in helping companies drive rapid growth and innovative breakthroughs. Guides with a clear vision, exhibits open and transparent communication, and fosters environments of trust and credibility. KEY COMPETENCIES Market Research | Corporate Strategy & Analysis | Brand Development/Advertising Product Innovation/Ideation | Consumer Segmentation | Sales Go to Market Strategies| Customer Engagement

Experience

  1. Market Research, Strategy and Insights Leader

    Microsoft

    Mar 2016 — Present · Redmond, US

    Lead commercial research team for Microsoft\'s centralized market research department. This team provides market research consulting and strategy on a wide variety of topics, from Digital Transformation, go to market strategies, service strategies, and customer engagement. Over the past 6 years I\'ve led the transformation of this team to become recognized as a true strategic partner that helps solve complex problems, drive new insights, and refine Microsoft\'s go to market strategies. We are recognized as one of the most successful insights teams in the company at bringing a holistic approach to strategic support. We combine deep analytics, quality research and financial analysis to create compelling business recommendations.

Education

  • Western Washington University

    BA

  • Western Washington University

    MBA

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Ed Clarke — Market Research, Strategy and Insights Leader at Microsoft in Seattle, WA, US | Unifers