Eddie Ocampo
Director of Creative Strategy
- Role
- Creative Director at JDC (The Joint)
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Eddie Ocampo
With 17+ years experience as creative leader and art director, I bring strategic, conceptual thinking to developing global brands through digital and traditional media with extensive expertise in donor engagement and audience growth. I am a resourceful team manager with proven problem solving and communication skills, working comfortably in cross-departmental collaboration to deliver projects on time and budget.
Experience
Creative Director
Nov 2010 — Present · New York, NY, US
The world’s leading Jewish humanitarian aid organization, JDC works in more than 70 countries and in Israel to alleviate hunger and hardship, rescue Jews in danger, create lasting connections to Jewish life, and provide immediate relief and long-term development support for victims of natural and man-made disasters. • Responsible for building and maintaining a comprehensive global brand identity for the organization across all media • Manage team of print and web designers as well as a rotating roster of freelance designers and photographers across the globe, including various print vendors• Work closely with online initiatives and writing team to develop awareness and fund-raising campaigns for print and social media outlets• Art directed the redesign of the organization’s global website: Developed identity marking JDC’s 100th anniversary, implemented through various print, video and web collateral including stage design at high profile events in Washington D.C. and Jerusalem, Israel. Guest speakers included, U.S. Vice President Joe Biden, Secretary of State John Kerry, Israeli President Shimon Peres, and Israeli Prime Minister Benjamin Netanyahu• Developed identity, designed high touch collateral for, and shaped messaging of the JDC Second Century Campaign, targeted to highest level donors to solicit funding for the organization’s first endowment building campaign• Art directed \'I Live. Send Help.\'- a 160 page, full-color pictorial volume that details the intertwined history of JDC and the Jewish people over the past 100 years
Education
School of Visual Arts
Undergraduate studies in painting, drawing, photography and sculpture
1990 — 1991
Baruch College, City University of New York (CUNY)
Bachelor of Business Administration (B.B.A.), Marketing, Specialization in Advertising, 3.87
1992 — 1995
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