Kucukcetin
Marketing Leadership | AI Enthusiast | MBA
- Role
- Head of Marketing at Arch Insurance Group Inc.
- Location
- Westport, CT, US
- LinkedIn followers
- 500 followers
About Kucukcetin
Transformational, industry-agnostic marketing leader with B2B and B2C expertise, leveraging adaptability and cross-industry experience to accelerate measurable growth and impact. Proven ability to lead through complexity, align cross-functional teams, and scale modern marketing organizations to accelerate awareness, engagement, loyalty. Experienced in rebranding, omnichannel activation, and enabling AI- and API-driven solutions.
Experience
Head of Marketing
Aug 2024 — Present · US
Transitioned over as a part of Allianz Commercial Insurance Middle Market Portfolio acquisition.
Education
Fashion Institute of Technology
Personal branding, Image consultant
2017 — 2018
Fordham Gabelli School of Business
Executive MBA, Exchange Student
2012 — 2013
Lycée Saint Joseph
High School
Ege University
BA, Economics
1996 — 2001
Koç University
Executive MBA
2011 — 2012
Skills
- Business Strategy
- Marketing
- P&L Management
- Management
- Product Development
- Online Marketing
- Market Planning
- Product Launch
- Segmentation
- Strategic Planning
- Brand Architecture
- Integrated Marketing
- Product Management
- Digital Marketing
- Fmcg
- Competitive Analysis
- Crm
- Strategy
- Team Management
- Marketing Management
- Market Analysis
- Business Planning
- Advertising
- Wine & Spirit Education Trust--Level 1 Certificate
- Leadership
- Marketing Communications
- Brand Management
- Cross-Functional Team Leadership
- Market Research
- Marketing Strategy
- Customer Insight
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