Emily Whitehead
AI | Consumer Analytics | Digital Health | MarTech | Data Architecture | Digital Transformation Leader | Mentor
- Role
- Director, Digital Patient Experience at Ballad Health
- Location
- Elizabethton, TN, US
- LinkedIn followers
- 500 followers
About Emily Whitehead
With over a decade in data analytics, I’ve witnessed several waves in analytics transformations. My passion is found in complexity and my dreams lay in solution’s. Responsible for leveraging data analytics and technical expertise to drive business growth and improve consumer experiences. My daily duties include analyzing large datasets to identify trends and insights, developing and maintaining complex databases, technologies, and collaborating with cross-functional teams to inform strategic decision making. What would a data professional be if not a dabbler in legal/compliance/IT/security concerns that data brings to the surface? I enjoy learning from my counterparts across organizations to deepen my understanding of a vertical.
Experience
Director, Digital Patient Experience
Aug 2025 — Present
In this role, I help define and drive the digital strategy that elevates user experience across the patient journey. I am responsible for overseeing the development and execution of innovative digital initiatives, ensuring alignment with our organizational goals and delivering measurable improvements in patient engagement and satisfaction.
Education
East Tennessee State University
Bachelor of Science (B.S.), Mass Communication
2015 — 2016
East Tennessee State University
Master of Arts (M.A.), Brand and Media Strategy
2016 — 2018
Northeast State Community College
Associate’s Degree, Mass Communication/Media Studies
2012 — 2014
Skills
- Digital Marketing
- Management
- Event Planning
- Microsoft Word
- Marketing Communications
- Data Processing
- Metrics Reporting
- Graphic Design
- Social Networking
- Data Analysis
- Leadership
- Marketing
- Google Analytics
- Photoshop
- Strategic Planning
- Public Speaking
- Advertising
- Adobe Creative Suite
- Customer Service
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Social Media
- Strategic Data Analysis
- Data Manipulation
- Google Tag Manager
- Research
- Time Management
- Layout
- Market Research
- Media Relations
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