Ashok Kumar
Research Specialist | Travel Media Insights | Image Curation & Destination Storytelling
- Role
- Associate Photo Editor at WebMD
- Location
- Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Ashok Kumar
Research and data analytics professional with fifteen years of professional experience…
Experience
Associate Photo Editor
Jun 2023 — Present · Mumbai, IN
Assignment Research Destination: Begin by researching proposed travel destinations, considering factors such as authenticity, and current trends.• PR Communication: Cultivate relationships with PR agencies, Marketing teams, and Official Tourism Offices to secure media assets.• Research & Edit Content: Research high-quality stock images to create compelling narratives.• Social Media Strategy: Develop and implement social media campaigns to promote travel destinations and engage with the audience.• Content Scheduling: Plan and schedule content releases to align with key travel seasons and events.• Analytics & Reporting: Track and analyze the performance of content and campaigns to measure success and optimize future efforts.• Collaborative Projects: Work with influencers and travel bloggers to create unique and engaging content.• Market Analysis: Conduct market research to identify emerging travel trends and preferences.• Event Coordination: Assist in organizing and promoting travel-related events and press trips.
Education
Central Board of Secondary Education
SSC, Hindi,Maths,Science,English, Social Science
1995 — 1996
Maharshi Dayanand University
MBA, Marketing/Marketing Management
2009 — 2011
Central Board of Secondary Education
HSC, Science and Mathematics
1997 — 1999
Delhi University
BSc(H), Mathematics
1999 — 2002
Skills
- Lead Generation
- Secondary Research
- Quantitative Research
- Marketing Research
- Primary Research
- Customer Insight
- Customer Service
- Analytics
- Market Research
- Data Analysis
- Online Marketing
- Consumer Behaviour
- Business Development
- Digital Marketing
- Market Analysis
- Strategic Planning
- Product Development
- Analysis
- Segmentation
- Sem
- Business Intelligence
- Marketing
- Competitive Analysis
- Market Intelligence
- Competitive Intelligence
- Marketing Strategy
- Crm
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