Ebu Isaac
Enabling Insight based decision making to impact business strategy and its execution to drive growth in complex matrix organizations.
- Role
- Head of Media & Analytics Business, Kantar South Asia at Kantar
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ebu Isaac
Accomplished Senior Marketing Leader with extensive experience in Brand and DR…
Experience
Head of Media & Analytics Business, Kantar South Asia
Feb 2024 — Present · Mumbai, IN
Growing the Media and Analytics business for Kantar South Asia by solving the marketer\'s dilemma of where to invest, how much to invest and what to expect in return.Re-learning marketing in the age of AI, Insight scarcity, Data Abundance, Media fragmentation and Consumer Attention Deficit.
Education
University of Mumbai
Bachelor of Engineering (B.E.)
2000 — 2004
University of Mumbai
MBA
2005 — 2007
Skills
- Analytical Abilities
- Multitasker
- Adaptive
- Consumer Behaviour
- Analytical Skills
- Product Innovation
- Forecasting
- Nielsen
- Primary Research
- Fmcg
- Leadership
- Analytics
- Competitive Analysis
- Market Research
- Marketing
- Marketing Research
- Consumer Behavior
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