Earle Smola
Member Board of Directors @Hartford Marathon Foundation
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WORK HISTORY
Member Board of Directors @Hartford Marathon Foundation
EDUCATION
Southern Connecticut State University
BS, Studio Art/Graphic Design
SKILLS
ABOUT EARLE SMOLA
Dynamic, results-driven leader with over 20 years of experience designing and executing high-impact global sponsorship strategies across B2B and B2C sectors for leading Fortune Brands. Demonstrated expertise in managing multi-million-dollar budgets, directing cross-functional teams, and negotiating and leading the activation of high-profile partnerships and programs. Known for a data-driven, client-centric approach that consistently maximizes ROI and delivers measurable business results. Recognized for launching world-class sponsorship platforms and leveraging premier global properties—from the NFL, FC Barcelona, and Walt Disney World to MLB, The Masters, and the Super Bowl—to craft compelling brand narratives and deepen client engagement.Veteran, athlete, and purpose-driven leader, known for blending creativity and operational discipline to forge innovative partnerships that deliver real business outcomes.CORE COMPETENCIES• Global Sponsorship Strategy & Execution• High-Profile Contract Negotiation• B2B & B2C Marketing Integration• Multi-Million Dollar Budgets• KPI & ROI Analysis / Performance Reporting• Team Leadership & Cross-Functional Collaboration• Asset Optimization & Portfolio Management• Experiential & Hospitality Programming• Agency & Stakeholder Alignment• C-Suite Engagement & Business Planning
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