Elizabeth Hockmeyer-Williams
Senior Business Development & Brand Strategy Leader | Founder | Proven Record of Growth, Partnership Building & Market Expansion
- Role
- Treasurer at Tek Collaborative
- Location
- Amesbury, MA, US
- LinkedIn followers
- 500 followers
About Elizabeth Hockmeyer-Williams
I build and scale high-volume, experience-driven organizations by turning innovation into execution.Over 20+ years, I’ve led growth, operations, and brand strategy across photography, marketing, and business development—guiding organizations through every major industry shift, from film to digital, digital to green screen, and now green screen to AI-powered background knockout and automation.I spearheaded the multi-state expansion of a 40-year family business from $1M to $4.5M in annual revenue, culminating in a successful multi-million-dollar sale. Today, as Founder & Creative Director of E-lluminations, I lead a boutique New England brand delivering large-scale senior, commencement, and event experiences—serving families annually with a reputation for operational excellence and exceptional client experience.Previously, I directed regional operations across 550+ schools, delivering annual student and graduate experiences, including a peak week of students across 60+ schools, all while maintaining consistent brand standards at scale.In parallel, I co-founded TEK Collaborative, a nonprofit bridging the digital divide through device distribution, partnerships, and community tech access—proving that innovation and impact can (and should) coexist.I’m known for building future-ready systems, translating emerging technology into practical solutions, and leading teams through change—without losing the human experience at the center.
Experience
Treasurer
Sep 2021 — Present · Amesbury, MA, US
Launched a nonprofit bridging the digital divide through partnerships, education, and device distribution. Directed brand strategy, campaigns, and collaborations that generated $750K+ in funding and distributed over devices to students and families. Expanded community outreach through data-informed storytelling and cross-sector partnerships.
Education
Tufts University
Bachelor of Arts, Political Science & English
1999 — 2003
Amesbury High School
High School Diploma
1996 — 1999
Skills
- Email Marketing
- Portrait Photography
- Indesign
- Public Speaking
- Creative Direction
- Portraits
- Offset Printing
- Photoshop
- Editorial
- Catalogs
- Headshots
- Image Manipulation
- Marketing Strategy
- Advertising
- Online Marketing
- Graphic Design
- Account Management
- Sales Management
- Image Editing
- Microsoft Office
- Sales
- Photography
- Brand Development
- Leadership
- Digital Photography
- Art Direction
- Mac
- Publishing
- Event Photography
- Online Advertising
- Marketing Communications
- Illustrator
- New Business Development
- Marketing
- Sports Photography
- Public Relations
- Commercial Photography
- Digital Printing
- Management
- Team Building
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