Erika Bjork

Experience

1. Architect of Moments and Leader of Movements

   Matters Of Import, Llc

   Mar 2018 — Present · Sacramento, CA, US

   For three decades, I’ve helped organizations elevate the passion and purpose of the places that bring people together—through culture, food, and sport. I connect communities, inspire advocacy, and build lasting brands.As a strategist, advisor, and public speaker, I partner with organizations to develop and execute winning game plans for brand positioning, culture, business development, advocacy, and audience engagement. My work spans professional sports, civic leadership, and placemaking initiatives, with clients including multiple USL teams (Sacramento, Omaha, Greenville SC, Monterey Bay, San Diego, Jacksonville, Antelope Valley, Rhode Island, Spokane, Naples, Washington DC), architects and builders, The Jacquelyn, Sacramento Metro Chamber, and Sacramento Metropolitan Chamber PAC.I thrive at the intersection of people and place — identifying the emotional connections between the two and harnessing these bonds to build better brands and community.

Education

• University of California, Davis

  Undergrad

  1993 — 1995

• Saint Mary's College of California

  Management

  2005 — 2009

Skills

• Marketing Communications
• Editing
• Non-Profits
• Advertising
• Marketing
• Public Speaking
• Integrated Marketing
• Brand Management
• Marketing Strategy
• Strategic Planning
• Sponsorship
• Blogging
• Social Media
• Sports Marketing
• Press Releases
• Social Media Marketing
• Event Planning
• Event Management
• Public Relations
• Media Relations