Dylan Harvey

About Dylan Harvey

People are very sophisticated about advertising now. You have to entertain them. You…

Experience

1. Marketing Manager

   Ibex Inc. Middle Market Business Brokers

   Mar 2016 — Present · Austin, TX, US

   Dylan is the marketing arm of IBEX. Previously working as an advertising copywriter, he was eager to join his father to reestablish International Business Exchange as a premier brokerage. Splitting time in Manhattan and in Austin, Dylan worked the gamete in digital advertising as an ad copywriter while also dabbling in traditional media. Product launch websites, social media, a gameshow ppc campaign, radio runs, billboards and campaign pitches/presentations – all focused on establishing brand, increasing consumer engagement and/or pushing the product. His focus at IBEX is to keep seller & buyer communication freely flowing by getting the correct content in front of the right people. A mix of traditional and digital targeting is used for each campaign. It’s a numbers game, a segmenting scrub, an exercise in creative brevity with a follow-up or two or three.

Education

• The University of Texas at Austin

  B.S., Advertising

  2005 — 2008

Skills

• Advertising
• Social Media
• Integrated Marketing
• Conceptual Strategy
• Digital Media
• Interactive Advertising
• Video
• Digital Marketing
• Copywriting
• Facebook
• Creative Direction
• Social Media Marketing
• Brand Development
• Creative Strategy
• Adobe Creative Suite
• Art Direction
• Digital Strategy
• Pitch Decks