Aroop Dutta
Lead Designer @Swiggy | Product Design · UI/UX Strategy · Creative Leadership · Design Systems
- Role
- Lead Graphic Designer at Swiggy
- Location
- Navi Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Aroop Dutta
I am a passionate and creative designer with 4 years of experience in graphic design and user interface & experience. I have a strong background in creating engaging and user-friendly designs for websites and mobile applications. My expertise includes wireframing, prototyping, user research, and creating user flow diagrams.I have worked on diverse projects, including the Bharat Darshan and Stitch Deal mobile applications, where I conducted user research, created wireframes and prototypes, and collaborated with cross-functional teams to ensure cohesive UX/UI integration. I am proficient in tools like Adobe XD, Figma, and Blender 3D, and I continuously strive to stay updated with industry trends and best practices.My goal is to enhance user satisfaction and engagement through innovative design solutions. I am excited to bring my skills and experience to a dynamic team where I can contribute to creating impactful user experiences.
Experience
Lead Graphic Designer
Sep 2024 — Present · Bangalore Urban, IN
Leading the design efforts for multiple high-impact campaigns. Collaborating with marketing, imagery, content, config and lottie teams to develop campaign strategies that align with the brand’s vision and business goals. Defining the visual direction, including themes, color palettes, and design elements, to create cohesive and engaging campaign experiences. Designing visual flows to enhance user engagement and overall campaign performance. Ensuring all campaign assets are visually compelling and align with Swiggy’s brand guidelines while pushing the creative envelope to stand out in the market.
Education
Pillai College of Arts,Commerce and Science
Bachelor of Science - BS
2019 — 2022
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