Durga Prasad

About Durga Prasad

I am a results-driven IT and business leader with over 15 years of experience spanning IT infrastructure, customer service operations, regional management, and now strategic client and marketing leadership. My career journey from Technical Support Associate to Chief Client Officer has been built on one core principle — delivering measurable business impact through technology, data, and strong client relationships.Currently serving as Chief Client Officer & Chief Marketing Manager at Ray Minds, I work closely with business and marketing leaders to translate strategy into actionable insights. I specialize in building data-driven ecosystems using Microsoft technologies, Azure, Power BI, and Databricks to help organizations track performance, optimize operations, and make informed decisions with confidence.My expertise includes:• Business-to-Business (B2B) growth strategy• Customer experience design and service transformation• IT service operations and infrastructure management• Data analytics, dashboarding & KPI frameworks• Vendor management and IT hardware lifecycle governance• Team leadership across multi-state operationsThroughout my career, I have led cross-functional teams, improved service delivery SLAs, increased customer satisfaction scores, optimized procurement processes, and implemented governance-driven reporting systems that enhance reliability and reduce manual effort.I believe in combining technology, analytics, and people leadership to drive sustainable growth. My focus is not just on solving operational challenges but on building scalable systems that empower businesses to evolve confidently in a digital-first world.If you\'re looking to collaborate on data-driven transformation, IT consulting growth, or customer experience excellence, let’s connect.

Experience

1. Chief Marketing Manager

   Ray Minds

   Mar 2025 — Present · IN

   Collaborated closely with business leaders and marketing stakeholders to define meaningful KPIs and translate strategic goals into actionable insights. Designed and developed interactive dashboards and data solutions using Microsoft and Databricks platforms to track organisational performance and marketing effectiveness.Ensured the accuracy and reliability of all reporting through robust ETL validation, automated data monitoring, and strong governance practices. Partnered with IT and marketing teams to seamlessly integrate diverse data sources into a unified analytical environment, enabling data-driven decision-making across the organisation.Continuously improved reporting processes to enhance efficiency, reduce manual effort, and shorten turnaround times, ensuring teams had timely access to the insights that matter most.

Education

• National Institute of Information Technology

  GNIIT, Computer Science

• St Paul College

  Intermediate, Science

• Kuvempu University, Shankaraghatta, Shimoga

  Bachelor's degree, Computer Science

  2005 — 2008

• D.A.V. Public School - India

  Matriculation