Daniel Bourg

Vice President | Putting business first to reshape how we work through innovative technology transformation and organizational change

Role
Vice President Analytics, Technology, and Innovation at 301 Digital Media
Location
Reston, VA, US
LinkedIn followers
500 followers

About Daniel Bourg

Mission-driven IT leader who helps organizations turn technology into measurable business…

Experience

  1. Vice President Analytics, Technology, and Innovation

    301 Digital Media

    Mar 2022 — Present

    Crafted a business-first technology strategy in conjunction with co-founders and operational leaders. Fostered strategic partnerships with clients contributing to revenue targets by enlarging scope, and securing additional campaigns. Promoted a customer-centric environment focused on ensuring innovative outcomes. Identified and executed new lines of business with partners and clients. Key Accomplishments:• Teamed with all organizational levels to optimize business processes increasing operational efficiency by 20%• Partnered with clients to create personalized campaign reporting and develop meaningful KPIs to measure and report on marketing initiatives• Collaborated with internal stakeholders to define a common marketing data model • Designed and maintained a data warehouse and associated ETL pipelines• Mentored team and helped them define and implement project management practices to ensure successful campaign deliveryOther Positions Held: Sr. Director Analytics | Sr. Technology Advisor (Part-Time)

Education

  • Florida State University

    Bachelors

Skills

  • Marketing
  • Community Outreach
  • Email Marketing
  • Microsoft Word
  • Sql
  • Social Media Marketing
  • Non-Profits
  • Program Management
  • Blogging
  • Microsoft Sql Server
  • Fundraising
  • Event Management
  • Sharepoint
  • Training

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Daniel Bourg — Vice President Analytics, Technology, and Innovation at 301 Digital Media in Reston, VA, US | Unifers