Katie S L.

Chief Impact Officer |Driving impact & insights through activation & measurement solutions

Role
Chief Impact Officer at Medscape
Location
Chattanooga, TN, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Katie S L.

Strong business acumen for digital and measurement product strategy and thought leadership in health outcomes, life sciences, and education with 20+ years of evaluation and research experience. Excels in leading teams, B2B solution development, planning for and discovering strategic insights, data-driven decision-making, account management, and grant and proposal writing. Passionate team leader experienced in leading multiple functions that involve technical, project management, and strategic roles.Specialties: Health outcomes researchInsights generation Product strategy and marketingBusiness and thought leadership strategy Cross functional team building and leadershipResearch Project ManagementProgram Development and EvaluationApplied research Quantitative ResearchDigital content marketing Qualitative ResearchGrant and proposal writingClient and partner relationships Protocol DevelopmentThought Leadership and Publications

Experience

  1. Chief Impact Officer

    Medscape

    Jan 2024 — Present · Chattanooga, TN, US

    Lead Data Analytics, Impact & Insights Product Development and Delivery with ownership of unique value proposition thought leadership for medical affairs external independent solutions Key Accomplishments • Led the launch and global adoption of data-driven medical education programs that set new industry benchmarks for measurable health outcomes triangulating healthcare and first party data, influencing millions of clinician learning experiences • Drove the implementation of precision education models with guaranteed digital audience reach and impact, delivering significant improvements in patient care metrics at scale with a best in class real-world impact and insights solution • Championed enterprise-wide analytics solutions to accurately measure education impact and generate real-world insights, earning peer recognition and strengthening Medscape’s thought leadership in healthcare outcomes • Spearheaded the transformation of medical education through technology innovation and new industry benchmarks, resulting in company and sector awards at international healthcare conferences • Recognized by peers and industry platforms as a thought leader for advancing collaborative initiatives that elevated CME standards and global medical education strategy

Education

  • Auburn University

    M.S., Human Development

    2006 — 2007

  • Auburn University

    Bachelor of Science (B.S.), Human Development and Family Studies, General

    2002 — 2005

  • Auburn University

    Ph.D., Human Development

    2007 — 2010

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Katie S L. — Chief Impact Officer at Medscape in Chattanooga, TN, US | Unifers