Drew Romes
Senior Director, Alliance Management and Go To Market Strategy
- Role
- Senior Director, Alliance Management and Go to Market Strategy at IQVIA
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Drew Romes
Strategy and product development experience in healthcare and automotive industries. Specialties in corporate strategy and analytics, business development, new product planning, launch optimization, market research, and organizational transformation.
Experience
Senior Director, Alliance Management and Go to Market Strategy
Sep 2021 — Present · Durham, NC, US
Balance clinical investment and commercial differentiation decisions across accounts to accelerate time to asset profitability. Bring evidence-backed strategy perspectives, launch thought leadership, and aligned partnership structures to accounts earlier in the clinical development lifecycle.• Supported multiple accounts with comprehensive customer engagement strategies built around organizational thought leadership, advanced methods to de-risk clinical studies, and lifecycle-driven insights.• Prepared market and customer segmentation strategies for simple application across different types of accounts that were picked up and repeated across 3 business units.• Engaged with an internal business unit to restructure nearly 100 distinct offerings into a simple to understand model that increased the alignment between those offerings and customer needs, reduced the perception of offering duplication both internally and externally, and decreased time to understanding for new go to market resources.
Education
Duke University - The Fuqua School of Business
MBA, Health Sector Management, Strategy, Investment Finance
2008 — 2010
University of Michigan
MSE, Mechanical Engineering
2003 — 2008
Duke University
BSE, Biomedical Engineering
1998 — 2002
Duke University
BSE, Mechanical Engineering
1998 — 2002
Skills
- Supply Chain
- Leadership
- Mergers & Acquisitions
- Healthcare
- Business Development
- Medical Devices
- Management
- Business Strategy
- Competitive Analysis
- Cross-Functional Team Leadership
- Marketing Strategy
- Market Research
- Company Acquisitions
- Manufacturing
- Strategy
- Strategic Planning
- Licensing
- Sales Operations
- Product Development
- Innovation Development
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