Drew MacDonald
Senior Marketing and Media Planner
- Role
- Account Manager at Walmart Connect
- Location
- Hoboken, NJ, US
- LinkedIn followers
- 500 followers
About Drew MacDonald
Proven and dedicated media and marketing Director with over 7 years of experience leading strategic, tactical, and integrated media planning across numerous verticals. Throughout my career, I have led full-funnel, omni-channel media planning across all channels (Linear Television, OTT, CTV, OLV, Display/Mobile, Programmatic, Audio, Social, Search, Retail, Influencer, and Out-Of-Home).As a trusted client leader and relationship builder, I have delivered historic highs for my clients in media effectiveness, revenue, and ROI. I have managed lines of business exceeding $250MM+ annually and have worked with clients to strategically optimize budget and channel mixes to deliver business results. As an experienced manager, I have overseen and led teams of 6+ throughout my career and cultivated, retained, and promoted top talent.
Experience
Account Manager
Sep 2024 — Present · Hoboken, NJ, US
Education
Kean University
Bachelor of Science, Marketing
2013 — 2017
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