Drew Hickland
Strategic Media Solutions | CTV & Programmatic | LG Ad Solutions
- Role
- Senior Account Manager at LG Ad Solutions
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Drew Hickland
Senior Account Manager with 5+ years of experience across CTV, OEM, and programmatic media, helping Fortune 100 brands navigate an evolving advertising landscape through strategic, data driven media solutions.My experience spans client leadership, cross functional collaboration, and media operations, partnering across sales, product, measurement, and technical teams to deliver full funnel campaigns that drive measurable business outcomes. I currently help lead initiatives focused on expanding programmatic capabilities across account management and business operations, bridging traditional media strategy with the growing role of automation and AI in advertising.Outside of media, I’m also the founder of Dialed Coffee, a specialty coffee brand focused on community driven experiences and brand building through events, partnerships, and hospitality. Building a business firsthand has strengthened my perspective on consumer behavior, marketing, and the importance of authentic brand connection.I’m particularly passionate about the future of CTV, programmatic innovation, and how emerging technologies are reshaping consumer discovery, media planning, and performance at scale.
Experience
Senior Account Manager
Apr 2025 — Present
Lead strategic media relationships for Fortune 100 brands including GEICO, Coca-Cola, and Liberty Mutual, overseeing multimillion dollar CTV and OEM media investment.• Develop full funnel media strategies that connect creative storytelling, audience insights, and performance optimization to drive measurable business outcomes.• Lead a cross functional pilot initiative focused on expanding programmatic capabilities across Account Management and Business Operations teams, helping bridge direct and programmatic revenue strategies.• Collaborate with Product, Measurement, and Technical Operations teams to improve campaign performance through automation, operational efficiencies, and AI driven insights.• Manage agency relationships across Omnicom, IPG, and Publicis while supporting vertical growth strategies across FinServ, Pharma, and CPG categories.• Awarded LG Ad Solutions Q2 2025 Highest Incremental Sales Winner for top national revenue growth.
Education
North Carolina State University
Bachelor's degree, Communication and Business
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