Andre Lawless
Compelling Storytelling for Disruptive Products
- Role
- Director of Marketing at The Bureau Of Small Projects
- Location
- San Diego County, CA, US
- LinkedIn followers
- 500 followers
About Andre Lawless
What\'s YOUR story? I can help you tell it. I help innovative companies tell their most compelling stories to their most important audiences. This is storytelling proven to build brands, generate leads, attract users, and sell products.Projects and clients have included: Pokémon; pioneering virtual and augmented reality technology companies including Zero Latency, Hero Zone, SpringboardVR, 501 Entertainment (AR darts), SPREE Interactive, VRsenal (Beat Saber/Vader Immortal: Lightsaber Dojo), Valo Motion, Meta4/Minority Media (Transformers: VR Battle Arena), VRstudios, Nomadic, Entermission VR Escape Rooms; Amusement Expo VR Summit; licensed Harry Potter, Marvel, and Star Wars games; broadband digital jukeboxes and gaming tablets for bars and restaurants.I am a creative marketer, an experienced storyteller, and a diligent brand shepherd with expertise in identifying, distilling, and promoting the essence of product value. I am a specialist in taking innovative physical and digital brands from concept to market.I have demonstrated strengths in areas of marketing communications (B2C & B2B) including public relations, copy-writing, advertising, social media, lead and awareness generation, product launches, brand identity, content creation, email marketing, sales enablement, packaging, event planning, and video production.
Experience
Director of Marketing
Nov 2020 — Present · Los Angeles, CA, US
Big Brand and Fortune 500 marketing experience put to work for Small Business, Startups, and Nonprofits. The team at The Bureau of Small Projects leverages their expertise and relationships to build quality websites and powerful marketing programs for any sized organization.Key projects include The Planetary Society, Pocari Sweat, Identity.com, Temecula Olive Oil Company.
Skills
- Content Management
- Advertising
- Broadcast Advertising
- Corporate Branding
- Landing Pages
- Start-Ups
- Virtual Reality
- Leadership
- B2b
- Video Games
- Direct Marketing
- Product Launch
- Sales Funnel Optimization
- Brand Development
- Music Industry
- Product Marketing
- Social Media Marketing
- Demand Generation
- Digital Music
- Branding & Identity
- Event Planning
- Corporate Communications
- Email Marketing
- Press Releases
- Promotions
- Social Media
- Video Production
- Media Buying
- Copywriting
- Sales Enablement
- Partner Relationship Management
- Media Trained
- Entertainment
- Blogging
- Lead Generation
- Marketing Research
- Management
- Trade Show Management
- Mailchimp
- Creative Writing
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