Drashti Patel
Marketing expert | Consulting | Medical Affairs | Scientific Communications | Project Lead & Management | B2B Marketing | Brand Management
- Role
- Senior Project Associate at Indegene
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Drashti Patel
Strategic Pharma Marketing | Medical Communications | Project LeadershipWith over 9+ years of experience in the pharmaceutical industry, I bring a dynamic blend of project management, brand strategy, and scientific communication expertise across global markets including the USA, Europe, MENA, and APAC. I specialize in transforming complex medical narratives into impactful, compliant, and patient-centric communication strategies—driving results across product launches, HCP engagement, and multi-channel campaigns.I\'ve had the privilege of working with top-tier clients and cross-functional teams to lead:Global advisory boards & scientific eventsBrand lifecycle marketing (print + digital)KOL management & stakeholder alignmentVeeva Vault & MLR processesAI-enhanced content development and automationRecognized as a \"Rising Star Employee\", I am known for being a proactive collaborator, a solution-oriented leader, and someone who seamlessly connects medical accuracy with market strategy.I’m passionate about elevating healthcare communication, building cross-border synergies, and delivering measurable impact in every project I lead.Let’s connect if you’re looking to collaborate on medical affairs, marketing strategy, or scientific content leadership.
Experience
Senior Project Associate
Nov 2025 — Present · Delhi, IN
Senior Project Associate – Creative & Digital OperationsAs a Senior Project Associate, I oversee end-to-end management of creative and design projects for digital and web platforms, serving as the primary owner for tactic assembly, approval workflows, and tracking within Veeva Vault PromoMats (VVPM). I act as the subject matter expert (SME) for the tactic review process, ensuring all deliverables meet PMC compliance standards before routing for medical approvals or global repository uploads.I collaborate cross-functionally with designers, developers, content creators, and Affiliate Liaisons to drive timely, high-quality project delivery across Medical Affairs and Commercial spaces. My responsibilities include managing tactic migration from SharePoint to AEM, maintaining metadata accuracy for PMC assets in content galleries and VVPM, and processing HE Fulfillment Requests within defined timelines.In addition to operational execution, I manage project budgets, optimize resource utilization, and proactively identify risks with actionable mitigation strategies — ensuring projects are delivered on time and within financial targets.
Education
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Bachelor's degree, Pharmacy
2013 — 2017
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