Vijaya Rani

Market Development Manager @Bayer

Kolkata, IN

Execute field experimentation strategy of MD in sales geographies.Ensure quality trial implementation and data generation for enabling the organization to fine tune and decide right solutions to the IBSL cluster.Transfer the technical value proposition of our technologies, products and agronomic systems to cluster market development.Key resource in ensuring License to operate with key interface to provincial regulator, Agriculture universities, research organizations.Understand the yield environment, technical and commercial demands of the regional / cluster agronomic system. Diagnose the best practices and needs of our customers in order to anticipate market demands.Implementation of the Market Development’s knowledge transfer plan, including the appropriated in-person events (Crop tours, centers of excellence, tailor made solution testing plots, crop specialism trainings et)Generate and cultivate a strong relationship with key local stakeholders in other to better understand the local agronomic system.