Luz Romero
Regional Strategic Marketing Manager - Emea @Armstrong Fluid Technology
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WORK HISTORY
Regional Strategic Marketing Manager - Emea @Armstrong Fluid Technology
Manchester, GB
Armstrong Fluid Technology is a global engineering and manufacturing company that designs and produces intelligent fluid-flow equipment and energy-efficient solutions for building systems and industrial applications. Founded in 1934, the company has grown into a global organization with over employees and multiple manufacturing facilities across several continents.As Regional Strategic Marketing Manager, I am responsible for shaping marketing strategy and go-to-market plans across EMEA, working cross-functionally to translate market insights and technical strengths into clear commercial opportunities.
EDUCATION
Queen Mary University of London
Master’s Degree, Sustainable Energy Systems
Universidad de Huelva
Master’s Degree, Environmenral Engineering
Universidad de Granada
Bachelor's degree, Environmental Science
Queen Mary University of London
Doctor of Philosophy (Ph.D.), Nanotechnology, Thin Films, Electric Fields, CVD, Photocatalyis, Functional Nanomaterials
ABOUT LUZ ROMERO
With over a decade of experience, I specialise in global marketing strategy and portfolio management, recently serving as Head of Marketing for Northern Europe at Kerakoll Group. My role focused on defining and executing regional marketing strategies across six countries, enabling growth through multi-channel expansion and portfolio leadership. I excel at driving collaboration across Product Marketing, Technical Support, Brand & Communications, and Market Intelligence, aligning efforts to deliver impactful market insights and strategic direction. My mission is to connect customer needs with sustainable growth strategies, ensuring long-term value creation for both the organisation and its stakeholders.
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