Dounya El Bakal
Director - Product Development and Innovation - Cybersecurity Solutions @Mastercard
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WORK HISTORY
Director - Product Development and Innovation - Cybersecurity Solutions @Mastercard
Paris, FR
Responsible for the Sales, Product and Market Development of Cyber Security Solutions in France : Authentication, Identity verification, Cybersecurity, AI Fraud protection, payment resiliency solutions
EDUCATION
Institut d'Etudes Europeennes - Universite Paris VIII
Master's degree in International Trade, Maîtrise de Sciences et Techniques Commerce International
Société Générale Internal Program
Green Belt, Lean 6 Sigma
KEDGE Business School
MAI Bordeaux- Master's degree in International Purchasing and Innovation Management
ABOUT DOUNYA EL BAKAL
Passionate about cutting-edge technologies and their power to transform complex business challenges into strategic opportunities, I thrive at the crossroads of product innovation, commercial leadership, and high-stakes industries.Today, as Director of Product & Innovation in the payments and cybersecurity space, I lead the development of intelligent, AI-driven solutions that fight fraud and drive sustainable revenue. My work is grounded in a strong P&L mindset, always aiming for high-impact, scalable results. Adaptability : I\'ve evolved from negotiating in highly sensitive sectors such as Defense, Aerospace and Military procurement to shaping Tech-forward product strategies in fast-paced environments. This dual perspective enables me to bridge technical innovation with commercial execution, creating value across the board. Advanced Tech Enthusiasm : I\'m drawn to emerging technologies and thrive on turning them into real-world, market-ready products.Hybrid Leadership : I bring a rare mix of product strategy and commercial performance, always aligning innovation with business goals. I enjoy sharing insights and inspiring action as a speaker in internal and external events. I am member of National Regulator Committees (OSMP), representing the Cybersecurity solutions at our Mastercard France Management Meeting.Collective Impact : I believe that the best solutions come from strong collaboration. I take pride in building trust, aligning teams around a shared vision, and cultivating environments where everyone\'s idea contribute to success.I\'m always open to connecting with forward-thinking leaders ready to push boundaries and shape the future of secure, tech-enabled commerce-together.
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