Doug Walls
Director of Website Strategy, Digital Marketing @Life Line Screening
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WORK HISTORY
Director of Website Strategy, Digital Marketing @Life Line Screening
Lead team responsible for the omni-channel digital experience, customer acquisition, PPC, SEO, and email marketing for the nations largest preventative screening provider. • Launched new Content Management System across numerous content delivery channels, improving go to marketing efficiency. • Achieved an increase in average order value (AOV) by developing new products and optimizing the customer funnel through A/B testing. • Lead product strategy across digital channels…
EDUCATION
University of South Florida
Bachelor's degree, Graphic Design
ABOUT DOUG WALLS
I’m a senior digital leader who treats the website as both a high-performing marketing…
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