Doug Sprague

President @Asq360 Market Research

Knoxville, TN, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2019 — Present

President @Asq360 Market Research

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When it comes to insight that transforms business, market intelligence is king. This is the reason that ASQ360° exists. Our best-in-class big data analytics combined with quantitative and qualitative research solutions uncover actionable insights that strategically solve complex business needs. We are passionate about our work, innovative in our methodologies and firm believers that the only thing more important than asking the right question is the delight of our customers. What began as a market research and marketing services division of California-based Direct Initiatives in 2011, ASQ360° separated from Direct Initiatives in 2019 to become a separately owned and operated entity. Strategically headquartered in Knoxville, Tennessee with a satellite office in Newport Beach, California, ASQ360° serves a nationwide client base that includes automotive, CPG, retail, financial, healthcare, insurance, technology and travel clients either directly or through partnerships with leading advertising agencies.

EDUCATION

1986 — 1990

University of Richmond

Bachelor of Science (B.S.), Biology

SKILLS

Customer InsightRelationship MarketingB2b MarketingDigital MediaMarketing StrategyB2bDirect MarketingMarketingCustomer AcquisitionDatabase MarketingCustomer RetentionMarketing ResearchBrand DevelopmentLeadershipSocial Media MarketingAnalyticsSegmentationDigital StrategyCampaign ManagementSemCustomer Relationship Management (Crm)SalesB2cIntegrated MarketingOnline AdvertisingAccount ManagementCrmBusiness DevelopmentInteractive MarketingMarketing CommunicationsDirect MailCompetitive AnalysisSEOAdvertisingMobile MarketingStrategic PlanningE-CommerceOnline MarketingLead GenerationMarketing Management

ABOUT DOUG SPRAGUE

A rebel of research, an architect of acquisition, and a connoisseur of customer…

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Doug Sprague — President at Asq360 Market Research in Knoxville, TN, US | Unifers