Doug Smalley

About Doug Smalley

Mission-driven digital / technical product leader. Extensive experience in both startup and large-scale enterprises environments. Authentic, positive, high energy servant leadership style. Strong hybrid skillsets business+product & digital+data. Adept organizational systems thinker and navigator. Savvy strategic third-party relationship / partnership negotiator and manager. Exceptional written and oral communicator and presenter.

Experience

1. Sr Digital Product Director

   Optum

   Feb 2020 — Present · Minneapolis, MN, US

   Digital consumer engagement strategy and product operations leader for products serving more than 40M people. Led matrixed teams of over 100 accountable for a portfolio of enterprise platforms and patient/member-facing mobile apps and web sites. Accountable for full lifecycle portfolio strategy including market analysis, consumer research and segmentation, opportunity identification and sizing, human centered concept design and testing, product development and management. Developed business cases and partnered with finance teams and P&L owners to ensure and optimize profitability. Maintained measurement plans linked to organizational Objectives and Key Results (OKRs) and Key Performance Indicators (KPIs). Advisor and consultant to market/channel leaders and frequent presenter for internal teams, industry groups, and significant client accounts. Accountable for budgets of up to $30M in annual capital spending. Key accomplishments: Led successful enterprise implementation of the Calm self-care app as an embedded benefit for over 30 million consumers. Increased Net Promoter Scores (NPS) for a portfolio of digital capabilities by 300%. Led an online scheduling experience that increased bookings 40x. Concepted, designed, and led the development of a screening and care guidance tool leveraged by more than 120k patients in the first year. Earned manager effectiveness scores of more than 90%(measured through employee satisfaction surveys).

Education

• University of Wisconsin-Madison

  BA, English, Political Science

  1988 — 1992

Skills

• Strategic Partnerships
• Sharepoint
• Training
• New Business Development
• Project Management
• Strategy
• Saas
• Team Management
• Databases
• Software Documentation
• Sdlc
• Information Technology
• Program Management
• Software Development
• Leadership
• Business Intelligence
• Business Process Improvement
• Agile Methodologies
• Management
• Team Building
• Requirements Analysis
• Recruiting
• Executive Management
• IT Strategy
• Change Management
• Sql
• Integration
• Project Portfolio Management
• Product Development
• Web Applications
• Web Development
• Business Analysis
• Process Improvement
• Business Strategy
• Software Project Management
• Crm
• Enterprise Software
• Vendor Management
• Temporary Placement
• Software Development Life Cycle (Sdlc)