Douglas Marshall
- Role
- Chief Marketing Officer at Travis Credit Union
- Location
- El Dorado Hills, CA, US
- LinkedIn followers
- 500 followers
About Douglas Marshall
Innovator with 20 years’ experience driving revenue and profit increases through…
Experience
Chief Marketing Officer
Sep 2022 — Present
Responsible for the development, execution and evaluation of the annual marketing plan, marketing strategy development and deployment, market research efforts, demand generation and retention programs, marketing campaigns, advertising, social media, product marketing, brand oversight, brand identity and awareness strategy, public & media relations plan, corporate communications, community relations, event management, marketing budget and marketing department staff.
Education
California State University, Fresno
MBA, Marketing
1993 — 1995
California State University, Fresno
Bachelor's degree, Marketing
1990 — 1993
Skills
- Integrated Marketing
- Social Media Marketing
- Strategy
- Microsoft Dynamics
- Microsoft Office
- Marketing
- Marketing Automation
- Market Research
- Crm
- Marketing Strategy
- Google Analytics
- Competitive Analysis
- SEO
- Management
- Contract Management
- Leadership
- Budgets
- Brand Management
- B2b Marketing
- Marketing Communications
- Salesforce.com
- Digital Marketing
- Social Media
- Web Analytics
- Saas
- Demand Generation
- B2b
- Email Marketing
- Product Marketing
- Public Relations
- Pipeline Management
- Internal Communications
- Rfp
- Relationship Marketing
- B2c Marketing
- Business Development
- Direct Mail
- Collateral
- Corporate Communications
- Global Marketing
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