Doug Brewer

WORK HISTORY

EDUCATION

SKILLS

ABOUT DOUG BREWER

Hands-on product management leader with over 20 years of digital product experience working with search, eCommerce and online communities. Experienced with technical requirements, roadmap prioritization, strategic planning, P&L management and user experience leadership. I offer significant experience with both Agile development and waterfall processes, having led companies through initial setup and management of both. I combine a data-driven, analytical approach with a creative, customer-focused mindset. I believe in results-based, continual improvement through customer feedback, data and testing.Career highlights:Defining, Planning & Launching New Products & Services• Planned and managed the launch of Shopping.com as a comparison shopping service from initial concept through all product requirements and user experience design. Continued leadership resulted in a top 3 shopping portal. • Defined product plans and managed the launch of various e-commerce services at The UPS Store, Donornation.org and Compaq Computer; as well as new search and directory services at AltaVista Search, Autobytel and MojoPages.• Developed product requirements for mobile apps including a private executive-level community, an online marketplace and an interactive game.Generating Revenue & Profitability• Acquired a small business and increased annual revenue from $300K to over $500K within 3 years.• Increased ad click-through rates by more than 40% at MojoPages through multivariate testing and continual improvement of online advertising.• Saved Autobytel $800K per year by identifying and managing implementation of a new site search partner.Driving User Acquisition, Lead Generation & User Engagement• Increased user acquisition and referrals for partner sites, ranging from 50 to 100% growth, by implementing various SEO related changes and user experience enhancements.• Managed the launch of Shopping.com from concept to over 800 paying merchant accounts in less than 2 years.Building & Managing Product Teams• Successfully built and managed product teams as large as 12 employees.